Vitafoods Europe is a key gathering in the nutraceutical sector, and the 2025 event marked a significant milestone. The move to Barcelona, after 26 years in Geneva, has propelled the exhibition towards a more international and expansion-driven direction, as evidenced by the 25,500 Fira Barcelona attendees.
This dynamic setting provided the backdrop for the official unveiling of Fine Foods’ new positioning as a Health and Beauty CSDMO.
The updated identity underscores the Group’s focus on the Health & Beauty market and, with the addition of the “S” for Services, distinctly redefines Fine Foods’ role within the CDMO landscape. The Group is a CSDMO – Contract Services Development & Manufacturing Organization – distinguished by its strong service-oriented approach to customer needs.
A notable development this year was the active involvement of the Cosmetics Business Unit. This synergy between business units enabled the exploration and presentation of innovative “In&Out” treatment concepts. Taking the spotlight, Fine Foods introduced a comprehensive product range tailored to support women throughout their various stages of life, from adolescence to menopause, providing solutions such as intimate cleansers and supplements for hormonal support and overall psychophysical balance. Dedicated beauty innovations were showcased, blending functional skincare with nutraceuticals to support the inner and outer skin balance and radiance. Additionally, oral care played a key role, with nutraceutical and cosmetic products targeting gum health, mouth hydration and comfort, highlighting the importance of a holistic approach to oral health.
Among the headline innovations introduced in Barcelona were biotics, featured in a cutting-edge portfolio comprising different formats designed to promote gut health and other functional areas through premium ingredient combinations. One standout is Nextcaps®, Fine Foods’ proprietary hard capsule technology, ideal for delivering sensitive ingredients such as probiotics alongside other ingredients.
In the area of active hydration, Hydralibrium® garnered attention for its formulation inspired by intracellular electrolyte balance. Enriched with four essential minerals, it provides deep and effective hydration, and is adaptable across various health segments. Finally, for those with dynamic lifestyles, LiquiFY™ delivers a convenient, ready-to-use gel with a smooth, palatable texture, which is ideal for fast and enjoyable supplementation on the go.
With its privileged position within the expansive exhibition space, Fine Foods made the most of the opportunity to engage with participants, strengthening existing partnerships, forging new strategic relationships, and showcasing an array of pioneering products. Fine Foods’ stand was enlivened by many initiatives that attracted high footfall and sparked considerable interest. The company participated in the Innovation Tour, contributing to the session titled “Healthy gut, healthy life”, where it presented its dedicated range of solutions for gastrointestinal health. Special attention was given to biotics, acknowledged as essential contributors to holistic well-being.
Two cutting-edge product concepts showcased in the New Product Zone captured visitors’ attention: LiquiFY™ Metabolic Collagen, highlighted in Innova Market Insights’ “Overview of Vitafoods Europe 2025” report for its innovative AI-powered formulation, is a next-generation supplement featuring collagen peptides selected through artificial intelligence to support glucose metabolism. Nextcaps® Immuno, is an advanced immune support formulation. With its Nextcaps® technology, it combines sensitive ingredients such as live probiotics and microencapsulated sustained-release vitamin C within a hard capsule format, overcoming previous formulation challenges and delivering a stable, effective solution.
Vitafoods Europe was an opportunity to identify emerging and promising innovation areas that will guide Fine Foods’ future R&D efforts. Among these, Metabolism and Weight Management stands out, with a growing emphasis on natural approaches that promote weight loss with minimal side effects. The adoption of artificial intelligence in formulation processes is paving the way for increasingly accurate, customised, and effective products. Other trends include longevity, with a focus on cellular health and long-term wellness, and sleep and relaxation, where the innovation frontier is targeting stress reduction and psychophysical recovery.
Vitafoods Europe 2025 was a resounding success for Fine Foods, which tapped into the event’s renewed international scope to reinforce its sector leadership. Additionally, the company unveiled its refreshed logo and introduced state-of-the-art solutions within the health and beauty landscape.
