At Vitafoods Asia 2024, Euromed will highlight the vast potential of herbal extracts for healthy ageing, beauty and wellness. Attendees will be able to explore groundbreaking clinical trial results of the company’s botanical extracts inspired by the Mediterranean diet, and their diverse effects on skin health, cardiovascular wellbeing, immunity, joint and muscle health, and the microbiome.
The focus will be on Euromed’s new cucumber extract CuberUp®, a potentially promising natural approach to the maintenance of healthy joints, which plays an important role in active and healthy ageing. In addition, Euromed is pleased to announce the completion of a clinical study on skin ageing with the pomegranate extract Pomanox®, which shows results consistent with those of a previously published in vitro study. This research underlines the scientifically supported benefits of Pomanox® for beautiful skin, with exclusive insights from the new study set to be revealed at pre-arranged meetings.
Visitors to the show will also be able to discover the power of lemon-based Wellemon® and its vast application possibilities for health and wellness offerings. Along with Cynamed® for a balanced gut flora, ABAlife® for blood sugar management and Spisar® for muscle fitness, the company is well-equipped to meet consumer and market demands for natural, holistic healthy ageing solutions. Moreover, Euromed will introduce a new Mediterranean extract for weight management, supported by clinical data currently being prepared for publication, which will be formally launched towards the end of the year. Attendees will have the opportunity to get a first look at this innovative ingredient and its potential benefits.
Last but not least, Euromed will showcase Pygeum bark extract Prunera®, which is supported by a recently published in vitro study demonstrating its ability to modulate the inflammatory response, with potential implications for male urinary and hair health.1
Andrea Zangara, Head of Scientific Marketing & Medical Affairs, comments: “In an ever-ageing society, it is key to maintain health and overall wellbeing for as long as possible. Our Mediterranean fruit and vegetables extracts™ can contribute to that in a natural and efficient way. This allows manufacturers of dietary supplements, nutricosmetics as well as functional foods and beverages to offer safe, future-proof products for holistic healthy ageing needs. In addition, we have an extensive portfolio of premium botanical extracts featuring our flagship milk thistle and saw palmetto, as well as the Earth Harmony Organic Extracts®, a certified organic version of our botanicals.”
1 Villar A et al.: Anti-Inflammatory Potential of Pygeum africanum Bark Extract: An In Vitro Study of Cytokine Release by Lipopolysaccharide-Stimulated Human Peripheral Blood Mononuclear Cells. Int. J. Mol. Sci. 2024, 25(15), 8298; https://doi.org/10.3390/ijms25158298